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Research & development

Australian born, globally loved.

Passion and dedication has seen Elleebana expand in recent years to establish head distributors in over 60 countries worldwide!

The popularity of Elleebana continues to grow due to the superior quality of products, innovative research and development with the product ranges and state-of-the-art training programs and symposiums that offer stylists and educators the competitive edge to succeed in the fast-paced world of beauty.

Elleebana continues to push the treatment evolution envelope and influence the global market. Company Director, Otto Mitter is a qualified Cosmetic Chemist of the Institute of Personal Care Science and an award winning global lash & brow educator.

Highly passionate about product ingredients, research and development and ongoing education, Otto is the innovator for the world famous Elleebana One Shot Lash Lift System, Elleeplex Profusion System, Elleeplex ReGEN and Elleebana Brow Henna, as well as Co-Producer of the Belmacil Lash & Brow Tinting System.

Otto continues to extend the boundaries of product development within the world of beauty and works in collaboration with world leaders in cosmetic manufacturing and personal care formulation. Otto received the 2019 Product Integrity Award from the National Association of Lash Artists and was the winner of the 2020 Product Integrity Award at the global NALA awards respectively.

Product integrity and innovation is key to Elleebana’s success and all of our products are produced to the highest GMP and ISO standards to ensure safety, efficacy and stability all the way from production to the salon and then to the client. Every detail is meticulous and cared for to ensure we exceed clients expectations.

Elleebana is passionate about education and understands the importance of giving back to the industry as a proud sponsor and supporter of numerous global beauty events and competitions, with a solid focus on supporting up and coming therapists to develop their careers within the beauty industry.

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