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About Us

PEACE, TRANQUILITY AND BEAUTY

Elleebana is an Australian Indigenous word for Peace, Tranquillity and Beauty and is unique both in the spelling of the word and the quality of the results that are achievable using it. The word Elleebana is spelt differently, with L’s for Lash Lifting and two E’s for Eyelash Extensions. Two areas that we specialise in because of our love for these treatments. Our Elleebana logo is a tree that is firmly planted with years of growth to create its strong and unfaltering foundations. Just like a family tree the Elleebana branches reach out all around the globe to our international distribution network, which forms a part of our international and ever-growing family. You will notice the top of the tree where the leaves are in a circle shape to represent the world and our global reach.

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Australian born, globally loved

Passion and dedication has seen Elleebana expand in recent years to establish head distributors in over 60 countries worldwide!

The popularity of Elleebana continues to grow due to the superior quality of products, innovative research and development with the product ranges and state-of-the-art training programs and symposiums that offer stylists and educators the competitive edge to succeed in the fast-paced world of beauty.

Elleebana continues to push the treatment evolution envelope and influence the global market. Company Director, Otto Mitter is a qualified Cosmetic Chemist of the Institute of Personal Care Science and an award-winning global lash & brow educator.

Highly passionate about product ingredients, research and development and ongoing education, Otto is the innovator for the world famous Elleebana One Shot Lash Lift System, Elleeplex Profusion System, Elleeplex ReGEN and Elleebana Brow Henna, as well as Co-Producer of the Belmacil Lash & Brow Tinting System.

Otto continues to extend the boundaries of product development within the world of beauty and works in collaboration with world leaders in cosmetic manufacturing and personal care formulation. Otto received the 2019 Product Integrity Award from the National Association of Lash Artists and was the winner of the 2020 Product Integrity Award at the global NALA awards respectively. Over the last few years Elleebana has been presented with over 21 awards for product innovation and excellence in the world of education.

Product integrity and innovation is key to Elleebana’s success. Our HQ facility in Queensland, Australia, is certified for ISO 22716:2007 GMP – Cosmetics to ensure safety, efficacy and stability all the way from production to the salon and then to the client. Every detail is meticulous and cared for at the highest global cosmetic standards to ensure we exceed clients’ expectations.

Elleebana is passionate about education and understands the importance of giving back to the industry as a proud sponsor and supporter of numerous global beauty events and competitions, with a solid focus on supporting up and coming therapists to develop their careers within the beauty industry.

Established in 1995, Elleebana has grown to be recognised as the most loved and trusted brand in the Lash & Brow industry.

Offering a vast range of premium quality enhancement cosmetic products for lashes and brows, Elleebana caters to beauty professionals Innovative research, cutting edge education curriculums.

 

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Sought-after industry awards

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2017 Educator of the Year at the ABIA's

Australian Beauty Industry Awards

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2018 Educator of the Year at NALA

National Association of Lash Artists

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2019 Product Integrity Award at NALA

National Association of Lash Artists

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2020 Lash Brand of the Year

Lash Open Australia

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2021 Finalist, Educator of the Year

Australian Beauty Industry Awards

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2022 Finalists Artistic Fur Awards categories

Best Speaker, Best Judge and Best Brand

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2022 Lash/Brow & Eyelash Extensions of the Year

ASCP Readers’ Choice Awards USA

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Lash brand of the Year - 2020

Lash Open

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Nala - Innovative Product Award 2021

National Association of Lash Artists

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Best Business Performance – Elleebana - 2022

Australian Beauty Industry Awards

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Fav Lash and brow Treatment – Elleeplex Profusion - 2022

Lipgloss and Aftershave

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Fav Beauty Treatment – Elleebana lash lift - 2022

Lipgloss and Aftershave

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Best Lash Brand – Elleebana - 2022

ASCP Skin Deep Awards

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Most Supportive Professional – Otto Mitter - 2022

Lash and Brow Awards

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Best Lash Lift Brand – Elleebana - 2022

Lash and Brow Awards

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Best Overall Lash Brand – Elleebana - 2022

Lash and Brow Awards

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Best Brow Brand – Elleebana - 2022

Lash and Brow Awards

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Best Lash Extensions - Elleebana - 2022

Skin Inc Awards

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Best Brow Lamination - Elleeplex Profusion - 2022

Skin Inc Awards

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Humanitarian Award - ABIA - 2023

Australian Beauty Industry Awards

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Best Brow Lamination - Elleeplex Profusion

2023 ASCP Skin Deep Readers' Choice Awards

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Best Eyelash Extensions

2023 ASCP Skin Deep Readers' Choice Awards

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Best Lash Lift

2023 Dermascope Awards

Otto

We Love Lashes & Brows

You have to come to our site to see what we are about.

Our story is simple, we LOVE lashes and brows. We shoot for the stars and lift lashes to new heights. Our addiction is real, our passion is popping and there is nothing more we crave than offering excellence in service and innovation in products.